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The Position
The Opportunity: The Content Design & Execution Director leads the planning, design, development, and delivery of compelling scientific content of Genentech's portfolio of medicines by putting patients and science at the center of all actions. Medical Information & Communication, a critical function within USMA, enables impactful communication of clinical information or scientific evidence of Genentech medicines to customers through the right channel at the right time to enhance their experience, support improved patient outcomes, and foster an ongoing connection with Genentech aimed at maximizing medical progress. The Content Design & Execution Director is a player and coach who reports to the Head of Medical Information & Communication.
Accountable for their team's timely delivery of content that is designed for impact; communicates the scientific narrative with relevance, balance, accuracy, and customer focus; and completely delivers on the content plans Lead and inspire a high-functioning team of Content Design & Execution Leads and a full-service provider team (FSP) to design and deliver timely, relevant, balanced, accurate, and customer-focused scientific content on Genentech's portfolio of products across pre-launch, launch, and post-marketing via multiple channels (digital platforms, USMA Contact Center, evidence submission, Field Medical resources, and others) to improve knowledge and impact patient access Drive innovation to address the evolving medical content needs of healthcare providers, patients, caregivers, population health decision-makers, policymakers, regulators, pathways/guideline bodies, formulary committees, professional societies, and other critical customers throughout the healthcare landscape Partner with Genentech and Roche stakeholders to shape a consistent, coordinated, and integrated approach to the effective flow of information and exceptional customer experience across multiple touchpoints Understand and evaluate their team and organization's opportunities and constraints and build future-proof capabilities with an enterprise mindset
Core Accountabilities
Foster customer centricity, enterprise thinking, and cross-functional collaboration with their team to efficiently innovate and develop scientific materials for patients, providers, and population health decision-makers (medical responses, evidence submission, and Field Medical Team [FMT] materials), prioritizing alignment to the content strategy, using effective technology tools and techniques, and accurate responses for a seamless customer experience Build and inspire high performance of the team to consistently deliver above and beyond for customers, patients, and healthcare stakeholders by providing strategic leadership, setting individual and team goals, removing roadblocks, providing timely, actionable, and balanced feedback, and coaching to capabilities (technical skills, experience, and competency) to meet the current and future business needs of Medical Information & Communication Efficiently execute and deliver strategic priorities with maximum efficiency by managing and overseeing FTEs and a full-service provider (FSP) team Ensure content is delivered in an omnichannel approach, leveraging value-based criteria to evaluate impact and drive data-driven content adjustments and channel reprioritization to achieve desired outcomes Partner closely with the Content & Evidence Submission Strategy Directors, the Content & Access Excellence Director, and their teams to align on and deliver strategic priorities and meet customer needs while overseeing efficient operations and monitoring budget Represent the US perspective in global conversations and work with PDMA/GMI, so Roche affiliates can maximize local use of global Medical Information & Communication content (GSRs, modular content) Maintain an in-depth understanding of the USMA strategy and relevant healthcare and business landscapes (clinical and population health decision makers - compendium, guidelines, pathways, payer policies) Drive alignment and lead the development, update, and integration of the Standard Operating Procedures, protocols, and process for operation (including the Full Service Provider) and technology efficiencies for Medical Information & Communication Lead team to develop and maintain the product knowledge database used in responding to scientific queries for medical and access information across the Genentech portfolio Identify and address the training and development needs of the team based on capabilities, capacity, and interests
Who you are: Required Qualifications
You have a Post-graduate degree required (e.g. MD, PharmD, PhD) You have at least 5 years of pharmaceutical / biotechnology industry or relevant experience - You are a recognized expert in the field of medical and scientific communications to patients, providers, and population health decision-makers Previous people management experience required; demonstrated ability to coach, mentor, and develop emerging leaders Superb collaboration and communication (oral and written) skills in developing strong partnerships with cross-functional USMA, commercial, development, and global peers (enterprise thinking and cross-functional collaboration) Sophisticated understanding of the evolving regulatory, medical practice, and economic environments impacting Roche / Genentech both globally and within the US; have a thorough understanding of US regulatory / FDA requirements Experience in medical writing; strong clinical acumens Demonstrated ability to understand and identify the needs of patients, providers, and population health decision-makers (focused on customer centricity) Substantive understanding and exposure to corporate legal and compliance groups, and knowledge of issues related to GCP, OIG, and other guiding or controlling elements of our business
Preferred Qualifications:
Knowledge
In-depth knowledge of medical terminology In-depth knowledge of ICH-GCP and other relevant standards and guidelines In-depth knowledge of drug development processes (key functions involved and the path through development and into market) In-depth knowledge of clinical trial/study recruitment In-depth knowledge of clinical trial design and different phases Must demonstrate a high level of proficiency with Microsoft Word, Excel, and PowerPoint and working knowledge of clinical trial systems
This role requires a presence at our South San Francisco Genentech Campus Relocation benefits are offered on this posting The expected salary range for this position based on the primary location of South San Francisco, California is $204,500/yr to $379,700/yr. Actual pay will be determined based on experience, qualifications, geographic location, and other job-related factors permitted by law. A discretionary annual bonus may be available based on individual and Company performance. This position also qualifies for the benefits detailed at the link provided below. Benefits #LI-CM4 #LI-Onsite Genentech is an equal opportunity employer, and we embrace the increasingly diverse world around us. Genentech prohibits unlawful discrimination based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin or ancestry, age, disability, marital status and veteran status.
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Genentech
Jan 18, 2025