We use cookies. Find out more about it here. By continuing to browse this site you are agreeing to our use of cookies.
#alert
Back to search results
New

Launch Marketer, Parasiticides

Zoetis, Inc
401(k)
United States, New Jersey, Parsippany
Nov 08, 2025

Role Description:

The Launch Marketer, Parasiticides Global Portfolio Marketing will be responsible for leading specific global commercial development activities in two areas:

1. Global launch planning for new products and lifecycle extension for currently marketed products, creation of new product launch assets, long-term forecasting, and transfer of key assets to local marketing teams across the global petcare portfolio.

2. Support Marketing program development and roll-out in international markets

This role requires significant communication and coordination with lead and key markets.

Responsibilities:

  • Develop and execute global launch plans, assets and market development for new products.
  • Lead launch strategy / launch execution recommendations
  • Ensure Strategic Pricing input into launch recommendation for International and US
  • Align markets to specific pre-launch and launch activities and ensure local support
  • Execute successful transfer of knowledge and materials ensuring consistency of global execution by markets.
  • Continue to lead above market launch campaign strategy refinement and execution through launch
  • Contribute to the long- and medium-term strategy across the Petcare TA portfolio.
  • Strong participation and some leadership of Global Asset Team meetings to ensure alignment across pipeline and in-line asset management.
  • Contribute to brand and therapeutic area lifecycle plans and activities, leading valuation inputs across markets
  • Assist in long-term valuations of currently marketed products and products in research and development
  • Lead commercialization forecasting and participate in/influence final global forecasts for new products and new claim values and volumes.
  • Collaborate with other functions (Research & Development, Manufacturing & Supply, Finance, Business Unit Directors, Global Diagnostics, Country Managers, In-country Marketers) to ensure alignment and timely execution of new products' plans.
  • Partner with Business Analytics to better understand market and customer dynamics, leverage insights in brand planning and measure post launch performance.
  • Oversee for assigned projects external partner relationships, including agency management for launch assets and planning
  • Represent market & customer perspective in new product development teams
  • Lead the commercial transfer and launch planning of global launch assets. In partnership with COE and launch markets, develop omnichannel launch campaign for International markets.
  • Support the Global Portfolio Strategy Director in the development of key marketing programs supporting in-line portfolio growth and partnership with the International Commercial Centre of Excellence
  • Collaborate with other functions and markets to ensure alignment and timely execution of plans.

This position will report to the Global Portfolio Therapy Area Lead Parasiticides. As a colleague in the Global Portfolio Marketing organization, the Launch Marketer models Zoetis core beliefs and communicates the importance of conducting business in a manner consistent with these values and behaviors.

Qualifications:

* BS/BA and relevant experience required. MBA preferred.

The following are highly desirable. Will consider Zoetis colleagues who do not have all if have very strong performance history and demonstrated potential.

  • 5+ years of related experience and a proven record demonstrating successful in-line brand marketing including successful launch and communications management.
  • Exposure to product development process and/or new product launch experience.
  • Possesses in-depth knowledge and expertise in marketing disciplines, brand management, market research, communications strategy, customer/consumer insight, and integrated marketing material development.
  • Strong financial analysis and significant experience in forecasting in-line and new products.
  • Proven ability to manage budgets and expenses.
  • Experience working with cross-functional teams in developing and executing brand launch activities, programs and tactics to optimize launch and achieve share and revenue targets.
  • Ability to organize and prioritize multiple projects in a fast-paced, dynamic environment.
  • Strong analytical thinking, attention to detail and problem-solving skills.
  • Strong oral, written and interpersonal communications skills.
  • Ability to work effectively with and influence global colleagues across many countries and cultures.

The Parsippany, NJ base salary range for this full-time position is $142,000.00 - $205,000.00. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the base pay target range for new hire salaries for the position. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.

This position is also eligible for short-term incentive compensation

This position is also eligible for long-term incentives

In addition to compensation, Zoetis offers a comprehensive benefits package that supports the physical, emotional and financial wellbeing of our colleagues and their families includinghealthcare and insurance benefits beginning on day one, a 401K plan with a match and profit-sharing contribution from Zoetis, and 4 weeks of vacation.

Visit zoetisbenefits.com to learn more.

Full time Regular Colleague

Any unsolicited resumes sent to Zoetis from a third party, such as an Agency recruiter, including unsolicited resumes sent to a Zoetis mailing address, fax machine or email address, directly to Zoetis employees, or to Zoetis resume database will be considered Zoetis property. Zoetis will NOT pay a fee for any placement resulting from the receipt of an unsolicited resume.

Zoetis will consider any candidate for whom an Agency has submitted an unsolicited resume to have been referred by the Agency free of any charges or fees. This includes any Agency that is an approved/engaged vendor but does not have the appropriate approvals to be engaged on a search.

Zoetis is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status or any other protected classification. Disabled individuals are given an equal opportunity to use our online application system. We offer reasonable accommodations as an alternative if requested by an individual with a disability. Please contact Zoetis Colleague Services at zoetiscolleagueservices@zoetis.com to request an accommodation. Zoetis also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as employment eligibility verification requirements of the Immigration and Nationality Act. All applicants must possess or obtain authorization to work in the US for Zoetis. Zoetis retains sole and exclusive discretion to pursue sponsorship for the acquisition or maintenance of nonimmigrant status and employment eligibility, considering factors such as availability of qualified US workers. Individuals requiring sponsorship must disclose this fact. Please note that Zoetis seeks information related to job applications from candidates for jobs in the U.S. solely via the following: (1) our company website at www.Zoetis.com/careers site, or (2) via email to/from addresses using only the Zoetis domain of "@zoetis.com". In addition, Zoetis does not use Google Hangout for any recruitment related activities. Any solicitation or request for information related to job applications with Zoetis via any other means and/or utilizing email addresses with any other domain should be disregarded. In addition, Zoetis will never ask candidates to make any type of personal financial investment related to gaining employment with Zoetis.
Applied = 0

(web-f6fc48fb5-ggfjh)