Marketing & Communications Specialist

Company Overview
Performance Drone Works (PDW) builds technologies for the warfighter, by the warfighter. Born out of the Drone Racing League, our roots are competitive, our mindset is tactical, and our mission is clear: deliver purpose-built unmanned systems to those who serve. We are not here to sell vapor; we build and ship real capabilities for real missions.

Now, we're entering a new phase of growth and are looking for a Marketing & Communications specialist to join our growing Marketing team. This position is ideal for a communications generalist eager to support various facets of the Marketing team, including public relations, social media and event planning support. A large portion of this role's responsibilities will pertain to PDW's social media strategy and execution.

While this role will report to the Manager of Communications, it will provide cross-functional support for the broader Marketing team.

What You'll Do

• Social media community management (direct message, post monitoring, and responses)
  
• Monthly metric collection and reporting
  
• Monitoring social listening capability for industry trends and sentiments
  
• Support team developing content for social platforms as needed
  
• Support maintenance of media directory and collection of PDW press coverage
  
• Draft press releases and website content as needed
  
• Support creation of quarterly customer newsletter
  
• Manage sponsorships and ad placements for events
  
• Event planning support and on-site staffing as needed
  
• Monitoring dashboards and looking for optimization opportunities
  
• Building out landing pages, emails, segmentation and automation in Salesforce
  
• Monitoring and reporting on digital metrics
  
• Coordinating and executing paid media efforts
  

Requirements

• Bachelor's Degree in Communications, Public Relations, Marketing, or related field.
  
• 2-4 years of marketing & communications experience.
• Knowledge of social media marketing and a strong understanding of managing major social media platforms
  
• Strong written and verbal communication skills, experience and aptitude in adopting and executing a brand voice in social
  
• Strong organizational skills with the ability to manage multiple projects, priorities, and deadlines simultaneously
  
• Comfortable working in a fast-paced, team-oriented environment and collaborating across departments
  
• Ability to travel up to 20% of the time as needed for event and marketing support
• Must be eligible to obtain and maintain a U.S. Secret security clearance or higher, as required

Preferred

• Working knowledge of Salesforce Marketing Cloud and Figma
• Experience in defense technology, drone industry, or related fields

Physical Requirements

The physical demands described here are representative of those that must be met to successfully perform the essential functions of the job. Ability to sit, stand, bend, reach, and move about regularly throughout the day and lift/carry up to 25 pounds. Must have manual dexterity to operate standard office equipment such as computers, printers, and phones. Must be physically capable of walking between office and production areas and attending events or meetings off-site as needed.

Work Environment

This role is based in Huntsville, AL and requires on-site presence. We are currently unable to provide relocation support, so local candidates are highly preferred. This position operates primarily in a professional office environment with occasional work in a manufacturing setting. It requires the use of standard office equipment and systems. This role involves cross-departmental collaboration and both independent and team-based responsibilities. Standard work hours for this position are 8:30 AM - 5:00 PM, Monday through Friday, with occasional overtime or off-hour work as business needs arise.

Benefits

PDW values our team, and we offer a compensation package reflective of your experience and capabilities. Benefits include:

• Comprehensive BCBS medical, dental, and vision coverage; 80% sponsored by the company.
• Safe Harbor 401(K) with company match.
• Paid Parental Leave.
• On-site gym at our Huntsville, AL location.
• Employer provided life insurance.
• Robust Employee Assistance Program (EAP).
• A work environment that encourages teamwork and innovation.
• Competitive salary, generous paid time off (PTO), and flexible leave options.

EEO Statement

PDW is an equal opportunity employer that upholds all federal and state non-discrimination laws. We ensure a fair and unbiased evaluation for employment for all qualified candidates regardless of race, color, religion, age, sex, sexual orientation, gender identity, national origin, marital status, medical condition, disability, genetic information, veteran status, or any other characteristic protected by law.