Marketing Specialist II

At Haskell, you're not just joining a company-you're joining a nationally recognized Top Workplace where diverse perspectives and inclusive thinking drive stronger outcomes. Whether you're starting out, growing your expertise, or leading the way, you'll find a culture grounded in trust, driven by excellence, and built to support your goals. Here, you'll have the opportunity, flexibility, and sense of belonging to grow your career your way-while making a real impact.

The Regional Marketing Specialist II supports the planning, launching and tracking of marketing campaigns and local initiatives that strengthen Haskell's presence and relationships within assigned locations. Serving as a liaison between Regional Market Leaders, Business Development and Corporate Marketing, this role translates business priorities into targeted marketing activities, recommends relevant audiences and channels and coordinates campaign execution. The specialist develops community connections an d research local market activity to identify opportunities that support business growth.

Job Responsibilities:

• Coordinate regional campaigns and local marketing initiatives, including sponsorships, community partnerships and events, defining objectives, audiences, geography, messaging, channels, timing and budgets aligned with business priorities.
• Identify relevant industries, organizations, publications, events and advertising channels within assigned regions.
• Evaluate opportunities based on audience relevance, geographic reach, cost and alignment within regional goals.
• Maintain calendars, deadlines and deliverables, coordinating with internal teams and external partners to keep campaigns moving.
• Track campaign performance and compile results, sharing insights and recommending adjustments to improve future marketing efforts.
• Identify local content opportunities through market conversations and observations, and develop presentations, marketing materials, digital assets and social media content that highlight regional projects, expertise and community engagement in support of business development goals.
• Participate in networking events, conferences, community organizations and client events to strengthen Haskell's presence and expand professional relationships.
• Participate in company-wide marketing initiatives and other duties as assigned.

Education/Experience:

• Bachelor's degree (marketing, communications, English, journalism, business administration or technical field) with a minimum of 2 years of relevant experience required.
• Experience in the Architecture/Engineering/Construction (AEC) industry preferred.

Qualifications:

• Experience in community engagement, B2B marketing, business development support or client relationship management is preferred
• Proficient in Microsoft Office and Adobe Creative Suite (i.e. InDesign)
• Ability to work collaboratively in a team environment
• Organizational and time management skills, multitasking and prioritizing
• Excellent written and verbal communication skills, with strong editing capabilities
• Extremely detail-oriented and acute attention to accuracy
• Ability to work independently
• Strong analytical and decision making skills
• Understanding of marketing, communications and business development principles
• Knowledge of AEC industry terminology and procedures

Environmental Factors and Physical Requirements:

While performing the duties of this job, team members may be required to visit alternate locations, and therefore, must have ordinary ambulatory skills sufficient to do so. This position requires the ability to stand, walk, stoop, kneel, crouch, and manipulate (lift, carry, move) light to medium weights of 10 - 50 pounds. Requires good hand-eye coordination, arm, hand, and finger dexterity, including ability to grasp, and visual acuity to use a keyboard, operate equipment and read application/form information. The team member is frequently required to sit, reach with hands and arms, talk, and hear.

Haskell will make reasonable accommodations in compliance with the Americans with Disabilities Act of 1990 and the Americans with Disabilities Act Amendments Act of 2008. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and marginal job functions are subject to modification.

Haskell is a Drug - Free Workplace, and an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender, gender identity or gender expression, sexual orientation, marital status, military service and veteran status, disability, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances.

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